LIGHT+CO is a global, independent creative agency that specializes in the branding and marketing of heritage brands.
We understand the unique complexities and advantages of storied brands.
Mythology, symbology, provenance, and patina are precious brand assets that can also lead to complexity.
Longevity can be both a secret weapon and an Achilles heel, depending on how a brand uses it.
We help heritage brands uncover and articulate their most powerful, authentic and timeless truths. We then help them create the most dynamic expressions of those truths. Generating lasting brand energy, magnetism and results in the marketplace.